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  • Search
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Company

  • How it works
  • About Yotpo

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  • Blog
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  • Review Calculator

Support

  • Contact Support
  • Help Center
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  • Accessibility Statement
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Site reviews

How we present the reviews
Anonymous user
Mussarat K.🇺🇸
Verified Buyer
5 out of 5 stars

New customer

I have become very picky about hair products and how they make my hair feel after bleaching my hair while I complete my grey hair transition. DAE feels amazing and is reasonably priced. Their purple shampoo offers the perfect purple that makes my grey bright and the bleached transition pieces not brassy at all! So far I’m happy and will purchase again. Plus online from them rather than buying in Sephora I received free samples and it comes straight to me without having to take a trip. And first purchase I received a discount!

OCT 8, 2025
Anonymous user
Kim D.🇺🇸
Verified Buyer
1 out of 5 stars

Unhappy

Placed my order and it never arrived. It got stuck in shipping. Referred me to Route since I had the shipping insurance. What I ordered is out of stock now so they were going to refund me using Venmo. Gave them all of my information and never received my refund. Route told me I now have to go through Venmo and they are impossible to contact so I can get help. DAE can see that my package is stuck in a different state but would not just refund my credit card. I’m out 70. 00.

OCT 8, 2025
Anonymous user
Michelle N.🇺🇸
Verified Buyer
1 out of 5 stars

Never received

Never received

OCT 8, 2025
Anonymous user
Paulina V.🇺🇸
Verified Buyer
1 out of 5 stars

Terrible customer service

Absolutely terrible. I have emailed 4 times in 2 weeks for a return. I have not received any response to my emails . This must be a joke that I’m receiving a rate your experience before receiving any response to my emails. I will never buy from this company again.

OCT 8, 2025
Anonymous user
Shelly K.🇺🇸
Verified Buyer
5 out of 5 stars

Smells so good and leaves

Smells so good and leaves my hair incredibly moisturized! The leave-in is amazing — super lightweight, adds shine, and protects from heat. Totally obsessed.

OCT 6, 2025
Anonymous user
Gina S.🇺🇸
Verified Buyer
5 out of 5 stars

Fast shippng!

Fast shippng!

OCT 6, 2025
Anonymous user
Erica B.🇺🇸
Verified Buyer
1 out of 5 stars

Ordered September 10. It is

Ordered September 10. It is October 3 and I still haven't received my products.

OCT 4, 2025
Anonymous user
Jamie G.🇺🇸
Verified Buyer
1 out of 5 stars

I would give ZERO stars

I would give ZERO stars if allowed!!! Horrible company!! I never received my order I placed and I reached out 3 times with no response from you guys. You sure didn't have a problem taking my money but clearly have a problem responding to customers you scam!! I wouldn't never recommend so buyers please beware!!

OCT 3, 2025
Anonymous user
Amelia B.🇺🇸
Verified Buyer
2 out of 5 stars

No reply

No one got back to me with my customer service question. An item was missing from my package and I submitted a question and haven’t heard anything in over a week. I love dae products and was disappointed by this service.

OCT 2, 2025
Anonymous user
Megan S.🇺🇸
Verified Buyer
5 out of 5 stars

Always love Dae Hair!

Always love Dae Hair!

OCT 1, 2025
Anonymous user
Michaele W.🇺🇸
Verified Buyer
5 out of 5 stars

Great, wish i had the

Great, wish i had the larger size.

OCT 1, 2025
Anonymous user
Elly M.🇲🇽
Verified Buyer
1 out of 5 stars

The initial scent is nice

The initial scent is nice and fresh but practically immediately after it sits on the hair the smell transforms into something much stronger and not pleasant. Almost like burnt sugar. And that scent has lingered for more than 24 hours. It seems I will have to wash hair to get rid of this smell. I will not be using it again.

OCT 1, 2025
Anonymous user
Erika E.🇺🇸
Verified Buyer
5 out of 5 stars

Amazing! Makes hair look flawless!

Amazing! Makes hair look flawless! Slicks down flyaways and frizz. Smells divine. The wand makes it so simple!

SEP 30, 2025
Anonymous user
Michelle J.🇺🇸
Verified Buyer
2 out of 5 stars

I asked to have my

I asked to have my order cancelled that went through from a subscription, they never got back to me and a few days later I got an order shipped email. but I’m disappointed I didn’t get a reminder that my subscription was gonna send something, needless to say I think I’m done with Dae

SEP 22, 2025
Anonymous user
Adri G.🇺🇸
Verified Buyer
5 out of 5 stars

Wonderful!

Always exceeds my expectations!

SEP 22, 2025
Anonymous user
samantha z.🇺🇸
Verified Buyer
5 out of 5 stars

Great gift option

Great gift for my friend’s birthday

SEP 17, 2025
Anonymous user
Montse🇺🇸
4 out of 5 stars

3-in-1 Styling Cream and Taming Wand

It was Okay, but not worth 20$

SEP 15, 2025
Anonymous user
Sarah W.🇺🇸
Verified Buyer
1 out of 5 stars

Customer Service doesn’t really respond

I never heard back from customer service when my package came opened and spilled. I love these products but can’t use my shampoo cause it spilled.

SEP 15, 2025
Anonymous user
Jamie S.🇺🇸
Verified Buyer
5 out of 5 stars

The best

Favorite hair brand

SEP 10, 2025
Anonymous user
Becky N.🇺🇸
Verified Buyer
5 out of 5 stars

The products live up to

The products live up to the hype!! They work great and smell great!!

SEP 10, 2025
12345

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4.5
4.5 out of 5 stars
Based on 17430 reviews
5
13435
4
1492
3
825
Ratings distribution data table
StarsCount
513435
41492
3825
2681
1997
Total17430
2
681
1
997