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      Site reviews

      How we present the reviews
      Anonymous user
      Vicki A.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Beautiful 5 Stone Wedding/Anniversary Band

      It took quite a while to receive my ring, but it could be because it was ordered around the holidays. The ring is beautiful! I was apprehensive about the lab-grown diamonds, but they look like a diamond should look.

      JAN 13, 2026
      Anonymous user
      Gale S.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Blue Nile Sapphire and diamond platinum band

      My ring is beautiful and compliments a diamond ring with side Baggett diamonds and sapphires.

      JAN 13, 2026
      Anonymous user
      Peter P.🇺🇸
      Verified Buyer
      2 out of 5 stars

      Frustrated 1st purchase

      I bought earrings for my wife. One doesn't attach so we need to return it. Maybe this doesn't happen very often but this is my first purchase from you and a huge frustration because I don't have a lot of extra time to deal with the return. Just being honest.

      JAN 13, 2026
      Anonymous user
      David W.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Excellent Customer Service

      Bought my wife diamond studs. They arrived quickly but as soon as I saw them I knew they had to be larger. Customer Service agent made the return super easy. Larger replacements arrived right on time. Of course my wife loves them! ( pro tip, order a size or two larger, she’ll love you for it)

      JAN 13, 2026
      Anonymous user
      Solomon R.🇺🇸
      Verified Buyer
      5 out of 5 stars

      great help

      I had a great experience. The reps really tried to help me find the perfect ring.

      JAN 12, 2026
      Anonymous user
      Deepak K.🇬🇧
      Verified Buyer
      5 out of 5 stars

      UK customer

      Truly exceptional customer service. We purchased an Eternity Ring for my wife but on delivery it was tight. Blue Nile immediately offered to exchange the ring for a larger size at no extra cost. They arranged shipping and have been amazing with updates. The difference between a good Store and a great Store is how such situations are dealt with. Thank you Blue Nile.

      JAN 12, 2026
      Anonymous user
      Mark P.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Great communication and service

      Great communication and service

      JAN 12, 2026
      Anonymous user
      Jane M.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Beautiful piece

      I love my amethyst drop earrings with the crystal, very pretty.

      JAN 12, 2026
      Anonymous user
      Delphin I.🇺🇸
      Verified Buyer
      2 out of 5 stars

      Poor quality

      The bracelet broke the first time it was worn it just fell apart for no reason. It wasn’t stressed or hit nothing it just fell off her wrist

      JAN 12, 2026
      Anonymous user
      Arcadio M.🇺🇸
      Verified Buyer
      1 out of 5 stars

      Horrible resize/shipping times - over 1 month and waiting. . .

      I purchased my ring on a black Friday sale. It did not fit so I sent it back for a resize immediately, next day. It's not January 11th, a month later, and no. ring. I reached out to customer service and they said there's nothing they can do. Resizing and shipping time is. ridiculous. Will see if I can just return it. Next time going with a local jeweler.

      JAN 11, 2026
      Anonymous user
      Tim J.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Excellent Experience

      The process for purchasing jewelry for my wife was excellent. Scheduled an appointment online, sales professional was on time, he was knowledgable, patient and the necklace and earings were stunning. Made for a very merry Christmas!

      JAN 11, 2026
      Anonymous user
      Felix C.🇺🇸
      Verified Buyer
      4 out of 5 stars

      With sales, fair prices

      While I would not purchase much form here full price, I find that the discounted items are a good value. The stone quality is good, much better than you would expect from an online company. I would definitely recommend/potentially buy more from the store.

      JAN 11, 2026
      Anonymous user
      Laura L.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Beautiful with quality

      Beautiful bracelet, the blue topaz are big enough to be appreciated but still delicate on the wrist. Great quality as I've come to expect from the Blue Nile.

      JAN 11, 2026
      Anonymous user
      James b.🇺🇸
      Verified Buyer
      5 out of 5 stars

      This was one of the

      This was one of the best customer services encounters I have ever had. You reps are great and did everything they could do to help make my purchase arrive before Christmas. I can't praise them enough.

      JAN 11, 2026
      Anonymous user
      Bruce G.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Dimond earrings

      She loved them!

      JAN 11, 2026
      Anonymous user
      Douglas M.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Highly recommended

      Absolutely loved the diamond!!!

      JAN 10, 2026
      Anonymous user
      Bobby H.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Easy process with great customer service.

      Easy process with great customer service.

      JAN 9, 2026
      Anonymous user
      Josh S.🇺🇸
      Verified Buyer
      1 out of 5 stars

      Blue Nile is not what it used to be.

      I ordered a ring it didn’t arrive on time so they did a return to sender. It’s now been almost a month. I never got the ring and haven’t gotten my money back even though they got the ring back one day after shipping. I bought it on a cc which I pay off monthly I didn’t pay that part off because it was supposed to be refunded now I’m paying interest on a product I never received. Blue Nile used to be great I’m guessing they were bought by private equity and now it’s pretty terrible. You would buy a ring and they would warranty it now that’s extra. They will probably start adding monthly or yearly service fees next. I wanted to give my wife was ring for Christmas now I’m just sending a bunch of emails begging them to give me my money back for a ring I never even saw in person.

      JAN 9, 2026
      Anonymous user
      Jenna K.🇺🇸
      Verified Buyer
      3 out of 5 stars

      Pretty, but too difficult to take off

      The design is as pictured, but the earring backing is very difficult to remove. All my other earrings are much easier to take on and off. I think this butterfly backing hole was made too small.

      JAN 8, 2026
      Anonymous user
      Michelle C.🇺🇸
      Verified Buyer
      5 out of 5 stars

      Love their jewelry!

      I've received countless compliments on my jewelry from Blue Nile. I love their design, quality, and definitely pricing!

      JAN 8, 2026
      12345

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      4.6 out of 5 stars
      Based on 317460 reviews
      5
      227315
      4
      72031
      3
      10576
      2
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      1
      2884
      Ratings distribution data table
      StarsCount
      5227315
      472031
      310576
      24654
      12884
      Total317460