My husband purchased my engagement ring as a custom design at Elias Allan and I'm so happy with what he decided on and the quality of the product! The owner worked with my husband to design a stunning product that really matched what we were looking for and the owner spent time explaining the process and what aspects of the diamond are most important based on what my husband wanted. EA used a flawless color for my stone and it is so so sparkly -- people who I don't even know comment all the time that it is gorgeous and basically blinding! We liked our first experience so much that we went back to EA for our wedding bands and had another great experience working with them -- good prices, everything on time and the product has been great. Also really cool when shopping on the website now to see my engagement ring featured!

Was apprehensive at first given it seems it is relatively new site but I reached out via the "Contact Us" page and spoke directly with the owner. He was very responsive and timely with his answers. He was well informed and gave me all the details I asked for. I got the product in the time frame mentioned and very pleased with what I got. It was a gift for a special person and it went over very well. Would highly recommend this online store.